Connect Instagram

Bring Instagram DMs and comments into your Zanoo inbox. Takes about two minutes.

Once connected, your Instagram DMs and comments sit in the same inbox as WhatsApp. Meta charges nothing per Instagram message, and Instagram is included in every Zanoo plan.

1. Check your account type

You need an Instagram Business or Creator account. A personal account won’t connect.

  • To switch: in the Instagram app, open Settings → Account type and tools and choose Switch to professional account.
  • It’s free and you keep your followers and posts.

2. Log in with Instagram

In Zanoo, open Channel settings, choose Instagram and connect it. Log in with the Instagram account you want to manage.

  • Use the account’s own login — no Facebook Page is needed for messaging.
  • Approve the permissions Instagram asks for. Zanoo needs them to read and send messages and manage comments.

3. Confirm what’s connected

After login, Zanoo subscribes to your account’s events. These start arriving right away:

  • Messages — new DMs land in the shared inbox.
  • Postbacks — taps on buttons and quick replies.
  • Reactions — likes and emoji reactions on messages.
  • Comments — on your posts and reels, for moderation and comment-to-DM.

4. Send a test DM

From a different Instagram account, send your business a DM. It should appear in the Zanoo inbox within seconds — reply from there.

The 24-hour rule: Instagram only lets businesses reply within 24 hours of the customer’s last message. There are no templates or bulk sends on Instagram, on any tool.

What you can do next

  • Automate replies to comments — see Instagram comment-to-DM.
  • Moderate comments — hide, delete or reply from one queue.
  • Story replies — when someone replies to your story, it arrives in the inbox like any other DM.
  • Build a chatflow for Instagram DMs, the same way as for WhatsApp.

Troubleshooting

Account won’t connect. Check it’s a Business or Creator account (step 1).

DMs don’t show up. In the Instagram app, go to Settings → Messages and story replies → Message controls → Connected tools and turn on Allow access to messages.

Still stuck? Message us on WhatsApp or email support@zanoo.in.